Notes

I just started Steal These Ideas by Steve Cone, and a few lessons on branding already stuck with me. Keep your promise, never change a great tagline, and make sure people can remember you by eye and by ear.

I have posted videos on YouTube since 2016, yet I never thought to share them on Instagram and Facebook. One hour with Jon Mowat's Video Marketing showed me what I missed.

In business, growth isn’t just a goal: it’s survival. Discover why marketing is far more than promotion: it’s the ultimate bridge between innovation, sales, and driving real action.

People do not just share content because it’s entertaining: they share it because it reflects who they are and what they desire. Discover key insights from Brent Coker’s Going Viral on leveraging human wants to create shareable content.

From flying planes to riding motorbikes in Mae Hong Son, speed isn't just about moving fast, it's about staying alive and getting more out of life. Here is why Speed by John Zenger and Jack Folkman completely changed how I look at velocity and accuracy.

Marketing isn't just about trading products for cash, it’s about exchanging value, identity, and trust. Here is a breakdown of core digital marketing principles, from crafting a value proposition to PR Smith's 5Ss framework.